You have a message to share with the world.

AMPLIFY YOUR V.O.I.C.E.

  • Not just words→more emotion.

  • Not just content →more storytelling.

  • Not just presence →more connection.

Helping mission-driven leaders, creatives, and change-makers amplify their voice, grow their thought leadership, and tell stories that matter.

Offerings

  • Creative Labs

    I want to build my thought leadership platform. 

    Cohort-based learning for purpose-driven leaders who want to clarify their personal or organizational brand, amplify their thought leadership, and scale their impact.

  • Writing Circles

    I want a space to write, process, and create.

    Facilitated writing communities for anyone seeking a dedicated and low-stakes space for reflection, creative expression, and connection through story.

  • Guides & Resources

    I want inspiration & tools to scale my impact.

    Our Story Spark newsletter offers writing prompts, storytelling ideas, as well as guides, templates, and resources to help you grow your voice and platform.

Hey there! I’m Gaby.

Gabriela Acosta Thought Leadership Coach

About Your Facilitator

Clarity Creator. Weaver of Words. Possibility Expander.

I’ve spent my career in a range of lead marketing and communications roles within the Eduction-Technology, Mental Health, and Coaching Industries.

I love supporting inclusive leaders and mission-driven entrepreneurs who seek more strategic ways to drive brand awareness and thought leadership through human-centered storytelling.

Why Storytelling?

Why Now?

In the age of AI-generated content and mass-produced messaging, personal, authentic, and emotionally intelligent storytelling is the differentiator. 

At The Way We Lead, we believe that human connection, trust, and vulnerability are more essential than ever.

By all means, leverage cutting edge tools! But stories — from real people — are how we win attention, spark movements, and build lasting brand loyalty, even as technology accelerates around us.

And yet, too often, the voices that shape public perception and garner attention reflect an imbalance.

We are committed to helping inclusive and diverse leaders — especially those from historically marginalized identities — bridge the representation gap by giving them access to world-class marketing, storytelling, and platform-building skills and tools.

Earbuds On!

The Way We Lead Podcast

A show dedicated to helping historically underrepresented founders, executives, and industry leaders like you step into the spotlight and claim your rightful place as a thought leader.

Want more?

Our Clients Love Our Work

  • Gaby helped me create a platform and thought leadership approach that feels authentic to my brand. It isn’t about just ticking the marketing box. She stands out in her ability to listen and understand where her clients are at with no judgment, and guides them to put themselves out there in a supportive way.

    Kully Jaswal

    CEO, Ignition Coaching

  • What sets Gaby apart is her ability to switch effortlessly between big-picture strategy and meticulous execution, ensuring that all goals are met effectively. Her understanding and application of marketing and technology are truly impressive. It's rare to find someone who combines such proficiency in their craft with such a great personality.

    Ann Petry

    Former CPO, Goleman EI

  • Gaby was brought in for her experience in podcasting, marketing, and subject matter expertise. As the Executive Producer of First Person Plural: EI & Beyond, she was key in launching the podcast from crowdfunding, to its debut, to its growth into a top-100 podcast on Apple. Honestly, without her experience, we never would have made it past the crowdfunding stage.

    Bryant Johnson

    Associate Producer,

    First Person Plural: EI & Beyond Podcast

  • If you want a more potent marketing message and to make sure you're prioritizing first things first, Gaby will help. Her advice to prioritize marketing research interviews helped me clarify my message and know where (and where not) to focus. Seeing how she took my lengthy words and shaped them into something far more potent helped me to do this myself. And, she's a joy to work with!Gaby's caring heart and encouraging presence is a balm in these uncertain times.

    Katherine Golub,

    Leadership & Career Coach for Change-makers

  • That it's an absolute no brainer to work with Gaby. She will get you to where you want to be with beautiful supportive guidance. Gaby held me accountable and gave me indispensable insight that helped me edit, create, and develop a podcast that I was so confident and excited to share. She is a bright light of sunshine where anything she touches turns to gold. It’s an absolute pleasure working with her. She's professional, relatable, reliable and getting to be in her energy is so worthwhile.

    Nicole Novoselsky,

    Mindset & Brain Hacking Coach

You don’t have to navigate creative strategy alone.

Whether you’re building a platform, rediscovering your voice, or simply want to create in community — you’ll find inspiration, accountability, and support here.